SHREE BALAJI EQUIPMENTS PVT. LTD.
Shree Balaji Equipments Pvt. Ltd. (SBEPL) is the AMC Group's equipment dealership business, offering authorised equipment sales, genuine spare parts, and service support for construction, material handling, and mining equipment across Eastern and North-Eastern India.
One dealership. Multiple equipment solutions.
New-equipment dealershipSBEPL is a one-stop equipment partner providing sales for construction, material handling, and mining equipment. Established in 2002 and part of the AMC Group, SBEPL combines specialised equipment dealership capabilities with the wider experience and infrastructure of the Group.
SBEPL represents authorised equipment brands across excavators, material handling equipment, cranes and access platforms, telehandlers, compact equipment and pick-and-carry cranes. Its dealership territories extend across West Bengal, Jharkhand, Sikkim, Bhutan, Orissa, Chhattisgarh, Tripura and Lower Assam, depending on the brand.
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Established in 2002 and part of the AMC Group, combining dealership capability with the Group’s wider infrastructure
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Excavators, material handling equipment, cranes and access platforms, telehandlers, compact equipment and pick-and-carry cranes
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Dealership territories across West Bengal, Jharkhand, Sikkim, Bhutan, Orissa, Chhattisgarh, Tripura and Lower Assam, depending on the brand
The OEMs we represent
Authorised brandsSBEPL represents world-class equipment manufacturers across construction, material handling, mining, lifting, access and compact equipment requirements. Each brand is supported within its documented dealership territory.
Looking for a specific model?
Tell us your application, capacity requirement, and operating conditions. The SBEPL team can help you identify the appropriate equipment from the represented range.
Brochures & equipment literature
DownloadsExplore equipment literature for the brands and product ranges represented by SBEPL.
Request the relevant brochure or product information for your equipment requirement.
From enquiry to ongoing partnership
How it worksShare your equipment requirement, application and operating conditions.
Discuss your requirement with the SBEPL equipment and sales team.
Receive equipment details and a quotation suited to your requirement.
Proceed with the selected equipment through SBEPL's dealership network.
Access genuine spare parts and service support as part of SBEPL's 3S offering.
Partnered with global OEM leaders
Authorised PartnershipsReady to get started
One group, three verticals — use the details below to reach us directly, or pick a department so your message lands with the right team first time.
- Spare parts & serviceinfo@ashokmarketing.com
- Equipmentsales@sbepl.in
- Rentalsceo@amcinfra.com
- Careershr@sbepl.in














